Whether you’re an off-road enthusiast or simply crave the most capable Bronco money can buy, the Ford Bronco Raptor sits at the top of the lineup. Below is an in-depth look at what you can expect to pay, what’s included at launch, and how dealer markups and optional packages can affect your bottom line.

1. Base MSRP and Destination Charge

2025 Ford Bronco Raptor (4-Door)

MSRP: $90,035

Ford’s listed price already includes the required destination & delivery fee.

This starting figure makes the Raptor the most expensive Bronco trim by a wide margin—over $20,000 more than the next-highest trim (the Stroppe Edition at $75,635)

2. Dealer Invoice vs. MSRP

Dealer Invoice Price: $86,884

MSRP: $90,035

The dealer invoice represents what Ford charges dealers before holdbacks and incentives. That gap of roughly $3,150 is where dealers can profit, so negotiating closer to invoice gives you leverage.

By arming yourself with invoice data, shopping around for incentives, and selectively choosing options, you can secure a Raptor at a fair price and tailor it to your adventure style.

3. Optional Packages & Add-Ons

While the Raptor comes generously equipped, a variety of dealer-installed options can quickly add up:

Raptor Graphic Kit $1,075

Storage Bags (front row/top panels) $350

Paint Protection Film $295

Body Armor Protective Moldings $520

Trailer Tow Package $500

Tube Doors – 4-Door $1,810

…and many more (floor liners, roof racks, soft tops, etc.)

Even modest customization can add another $2,000–$5,000, so build your ideal spec carefully.

4. Cost to Own & Monthly Payments

Estimated 5-Year Cost to Own (2024 model): $96,256–$109,077

Average Monthly Payment (90-month loan at typical interest): $172/month

Edmunds

Bear in mind that fuel economy (around 15 mpg combined), insurance premiums, and maintenance on the high-performance Fox-suspended Raptor may push your actual ownership costs higher than a standard Bronco.

Key Features of the 2025 Ford Bronco Raptor

The 2025 Ford Bronco Raptor is designed for those who demand both power and performance. Equipped with a twin-turbo 3.0-liter V6 engine, this beast generates an impressive 418 horsepower and 440 lb-ft of torque, ensuring exhilarating off-road adventures. The Raptor also features a robust 10-speed automatic transmission, which enhances acceleration and fuel efficiency. High-performance Fox shocks and a refined suspension system contribute to remarkable handling, allowing the Bronco Raptor to tackle rugged terrains effortlessly while providing a smooth ride on highways. The advanced 4x4 system offers multiple drive modes to optimize traction and responsiveness.

Interior Comfort and Technology Features

Inside the 2025 Bronco Raptor, comfort meets cutting-edge technology to create an exceptional driving experience. The spacious cabin is designed to accommodate up to five passengers, featuring premium materials and thoughtful ergonomics. Standard features include heated front seats, a leather-wrapped steering wheel, and an advanced infotainment system with a large touchscreen display. This system supports both Apple CarPlay and Android Auto, ensuring seamless smartphone connectivity. The Raptor also comes with a high-quality sound system, enhancing your driving playlist while navigating through rugged landscapes. Additionally, ample cargo space is available for all your gear.

Performance Options to Enhance Your Ride

For those looking to customize their 2025 Ford Bronco Raptor further, a range of performance options are available to enhance your driving experience. Upgrading to the available Performance Package can provide unique benefits, including larger wheels and tires designed for maximum grip and stability. Additionally, consider the heavy-duty underbody protection that safeguards your investment during off-road excursions. The available locking differentials improve traction on slippery surfaces, while the advanced terrain management system allows you to select the optimal settings for various environments. All these options help tailor the Raptor to your specific adventure needs.

Safety Features and Ratings for Peace of Mind

Safety is paramount in the design of the 2025 Bronco Raptor, which comes equipped with a suite of advanced safety features aimed at protecting you and your passengers. Standard safety technologies include adaptive cruise control, blind-spot monitoring, and lane-keeping assist, all designed to enhance driver awareness and prevent accidents. The Raptor also features robust structural integrity, which contributes to its safety ratings. Additionally, it includes multiple airbags and a rearview camera, ensuring optimal visibility. When considering the Bronco Raptor, you can drive confidently, knowing that Ford prioritizes safety without compromising performance.

Comparing the Bronco Raptor to Other Off-Road Vehicles

When it comes to off-road capability, the 2025 Ford Bronco Raptor stands out in a competitive market. Compared to rivals like the Jeep Wrangler Rubicon and Toyota 4Runner TRD Pro, the Raptor offers superior power and performance. Its advanced suspension system and powerful engine allow it to tackle more challenging terrains with ease. While the Wrangler boasts a strong off-road heritage, the Bronco Raptor's combination of technology and comfort creates a more versatile vehicle for both daily driving and rugged adventures. Additionally, its spacious interior and advanced infotainment options set a new standard in the off-road segment.

The Future of the Ford Bronco Brand

The launch of the 2025 Ford Bronco Raptor signifies a new chapter in the Ford Bronco legacy, which has been redefined for modern adventurers. As Ford continues to innovate, we can expect more exciting developments in this iconic brand. Future models will likely incorporate even more advanced technology and eco-friendly options, appealing to a broader audience. The Bronco's enduring appeal lies in its ability to merge rugged performance with everyday usability, making it a smart investment for outdoor enthusiasts. As electric vehicles gain traction, Ford may introduce hybrid or fully electric variants within the Bronco lineup, shaping the future of off-road capabilities.